Maximize Your Mindset with
It's not coincidence. It's science.
Introducing the new G2 Boost collection, from the #1 selling pen brand. Harness the power of color science when you write with the colors of Optimism, Creativity, Productivity and Balance.
Studies have shown that the vibrant array of colors featured in each pack of the G2 Boost collection can help calm our nerves or improve our productivity or fuel our creativity or enhance our memory.
When you choose your perfect assortment from the G2 Boost collection only from G2, America’s #1 selling, longest lasting, smooth writing gel ink pen – you have the hues to power YOU.
Maximize Your Mindset
Color can also have a significant effect on behavior mood, and stress levels. The color blue evokes feelings of peace and tranquility, purple creates a sense of empowerment, green alleviates stress, and pink can even help reduce your heart rate. Since color plays such an important role in how we experience our day-to-day tasks and opportunities, it’s an easy way to enhance your wellness.
Boost Your Productivity & Performance
Color can have a huge impact on learning for both children and adults. Research has shown that the use of different colors improves readership by 40%1, reading comprehension by 73%2 and overall learning by 55-78%3. Blues can stimulate productivity, greens enhance memory, while purples boost creativity and pinks bring a sense of calm during stress.
(1)"Business Papers in Color. Just a Shade Better", Modern Office Technology, July 1989, Vol. 34, No. 7, pp. 98-102. (2) Johnson, Virginia, "The Power of Color", Successful Meetings, June 1992, Vol 41, No. 7, pp. 87, 90. (3) Embry, David, "The Persuasive Properties of Color", Marketing Communications, October 1984.
Fuel Your Writing, Self-Empowerment & Self-Expression
The Colors of Optimism
CALM | FOCUS | POSITIVE THINKING
No matter what task you are trying to tackle, you can choose to create a more positive mindset with this cheerful pack of pink, the colors of optimism
Color science has proven that pink doesn’t just catch the eye–it can sharpen your focus and calm your heart. When stress hits and challenges pile up, the hues of pink in the Optimism pack bring a powerful shift to what you’re putting on the page. Brighter pinks ignite your drive, while softer shades are positive, soothing and comforting.
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The Colors of Creativity
IMAGINATION | RELAXATION | VISIONARY THINKING
Need inspiration for the task ahead? Choose to boost your imagination and brilliance with this inspiring pack of purples, the colors of creativity.
Purple is a powerhouse for creativity, and the Creativity pack can help unleash your inner visionary. Designed to spark your imagination, these hues of purple are a catalyst for creative writing. Darker shades create luxury, mystery, and sophistication, while lighter purples break through writer’s block to open a world of possibilities.
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The Colors of Productivity
TRANQUILITY | FOCUS | PROBLEM SOLVING
Harness your focus and problem solving through the power of color science. See how prolific you can be with this brilliant pack of blue hues, the colors of productivity.
Blue is a strong choice for generating ideas and evoking peace. When faced with a challenge, grab a Productivity pack. With these hues of blue, you’re now equipped to stay cool through adversity and make confident decisions. Lighter shades help you focus on the details, while darker blues aid in problem-solving for writing under pressure.
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The Colors of Balance
ENHANCES MEMORY | POSITIVE THINKING
Create some zen and even enhance your memory. Re-center your mind and your space with this pack of serene greens, the colors of balance.
Green stimulates the brain, enhancing memory and bringing balance. The hues of green in the Balance pack harness this power, with studies showing that words written in green are more likely to stick with you. Darker shades lend to problem-solving and memory, while lighter greens inspire positive thinking and harmony.
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